Our friends at Market Connections offer some great tips for companies that are looking to invest in Federal Government market research. On their blog, company president Lisa Dezutti posted a good article entitled “Questions to Ask Before Pursuing Research.” Questions include: Is a decent amount of the required information already available? Can we afford to conduct research the right way? Is management willing to act on the results? And, is it even possible to act on the results?
Filed under: About PVBS, Federal Government, Products
